From startup confusion
to product solutions
Bringing product clarity to ambitious teams when they need it most.
The product leadership gap
Every product decision flows through you. Your team is waiting for your approval. Priorities are constantly changing. Development is slow. You've become the very bottleneck you're trying to scale past.
You should be working on your business, not in it. Strategic partnerships, raising funds and investor relations should be your main focus, but the day-to-day product needs keep pulling you back in.
You need a product leader, fast! But you don't have months to hire and vet candidates. And you can't afford to get it wrong.
There's a better way. Let me help you build the product discipline that attracts investors and scales revenue without the risk or the wait.
The product life cycle
As your product moves through the product life cycle from idea to growth, the product and the business have different needs to ensure success.
Product discovery
Perfect for: Seed-stage startups, pre-revenue companies
Your challenge:
"We have 10 great ideas and budget for 2. Which ones won't kill our startup?"
What you need:
Product frameworks to avoid costly mistakes
What I provide:
- Customer discovery frameworks that save you from building the wrong product
- Product strategy alignment with market reality
- Cross-functional team alignment and communication so there are no more surprises
Finding product-market fit
Perfect for: Companies with initial traction, growing team
Your challenge:
"We're seeing a lot of activity but is this scalable & repeatable business?"
What you need:
Data, speed and energy
What I provide:
- Data-driven roadmap prioritization that reduces risk
- Agile methodology optimization to accelerate time to market
- Go-to-market preparation and positioning clarity to improve sales conversions
Growth and scale
Perfect for: Fast-growing companies, Series A/B stage
Your challenge:
"We need product leadership now, but hiring the wrong CPO could sink us."
What you need:
Leadership muscle without the commitment risk
What I provide:
- Product organization design that scales with your growth
- Creating product-led culture to foster and develop top talent
- Strategic planning tied to your fundraising and growth milestones
Industries I've transformed
Hi, I'm Scott Weinreb, your fractional product partner
I've spent the last decade helping growth-stage companies turn confusion into product solutions that customers are willing to pay for. When ambitious teams hit roadblocks, I provide the strategic clarity they need to break through.
I've guided product strategy across fintech, bioscience, hospitality, restaurant tech, mobile computing, retail, and industrial packaging. This breadth lets me spot opportunities others miss and apply proven solutions from unexpected places.
Great products die in the market every day because they solve problems people aren't willing to pay for. From B2B enterprise to B2C consumer adoption, I've navigated multiple product pivots to turn underperforming products into revenue drivers.
AI and machine learning aren't buzzwords in my toolkit. They're competitive weapons I've deployed to save clients millions in development costs, expedite time-to-market and accelerate the customer feedback loop.
Proven results
in revenue generated for client companies
reduction in processing times through AI
increase in development velocity and release speed
Three ways we can work together
I work with your team 2-3 days per week, leading product strategy, roadmap development, and cross-functional execution. Think of me as your interim CPO with a proven playbook.
Best for: Pre-seed or Series A/B companies ready to scale systematically
Need to validate a pivot? Launch a critical feature? Implement new processes? I dive deep for 4-8 weeks to solve specific challenges with measurable outcomes.
Best for: Companies with urgent, well-defined product challenges
Already have strong product leadership but want an outside perspective? I review roadmaps, provide strategic input on major decisions, and share insights from scaling dozens of products.
Best for: Experienced product teams who want to avoid common scaling pitfalls
Ready to stop guessing and start growing?
Book your no-commitment, no-fee, 30-minute strategy call today.